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September 30, 2005

Site Build It!
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RSS It! Functionality Converts A Web Site Into An RSS Feed

SiteSell Announces Launch of RSS It!

Montreal, Quebec, Canada today announced the release of RSS It!, the latest addition to its Site Build It! system. This innovative feature converts the user's Web site into an RSS feed. RSS, "Really Simple Syndication," is a content distribution model that is rapidly gaining in popularity.

RSS It! creates an XML RSS file for the SBI! user. This tool modifies the file whenever a Web page is added or changes and/or when the user inserts a non-Web page item into his or her feed. RSS It! also automatically pings every significant RSS directory/engine. No additional content development commitment, or technical experience, is required by the user.

Dr. Ken Evoy, the President of, proposes that RSS is an important way for most small business owners to leverage their reach. "When the headline and summary of a specific RSS feed is appealing, the subscriber will click to the site for more information. And that is a visit that the Webmaster very likely might not have had, since the subscriber would not otherwise have known about his/her content."

To increase his audience's awareness about the potential of RSS, Evoy created an information site, He promotes RSS to his customers as an effective strategy to attract new visitors and build relationships with repeat ones.

"RSS It! functionality is just the stepping stone," adds Evoy excitedly. "SiteSell will soon be releasing Blog It!, which will allow SBIers to do site-blogging rather than just site-RSSing. They will even be able to podcast!"

For more information about Site Build It!, visit

About SiteSell is the publisher of the best-selling Make Your Site Sell! and a series of other Net marketing books of which over 100,000 copies have been sold. Over 300,000 people subscribe to its various e-zines and courses. And over 10,000 small businesses use Site Build It!. SiteSell is currently ranked among the top 250 sites on the Net, according to

Founded in 1997 by Dr. Ken Evoy, has been profitable since its inception. "We do it the old fashioned way," says Dr. Evoy. "We OVERdeliver on customer expectations, and truly empower our customers to do business successfully, while leaving the technology and complexity to us to handle in the background, where it should be."

SiteSell employs 35 people in the United-States, Canada, Australia and Europe.