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October 06, 2006

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MYCPS! Becomes Latest Affiliate Promotional Tool

SiteSell Announces Free Access To MYCPS!

Montreal, Quebec, Canada

Make Your Content PREsell! ("MYCPS!"), formerly sold separately, or as part of Site Build It!, is now free. This e-book separates itself from other copy writing publications by focusing on the "art of online communication," as described by President Ken Evoy, its author.

The goal of Make Your Content PREsell! is to teach small business owners how to "write to PREsell" through the creation of their own unique style or "personal voice," and by communicating in a manner that builds a trusting, credible relationship with their target market.

When asked what precipitated the move from paid to free status, Ken Evoy responded, "MYCPS! demands super-wide distribution as its lessons are applicable to any online small business." Evoy further clarified his rationale by saying, "That's why we initially offered MYCPS! at the very affordable price of $10. Even though conversion rates were excellent, I was convinced that an order form and credit card presentation reduced its distribution level. So I simply eliminated those two hurdles!"

MYCPS! joins the collection of free promotional books available to SiteSell's affiliate force. The product's change of status was well-received by affiliates, according to Evoy. "They see it as powerful way to introduce their audiences to Site Build It!. A small commission loss on the one side produces a much bigger commission gain on the other."

MYCPS! may be downloaded for free at

About SiteSell

SiteSell Inc. is a privately held Canadian based company that has become an international provider of a proprietary small business Web hosting platform called Site Build It! (SBI!). SBI! has empowered hundreds of thousands of entrepreneurs and small businesses to build Web sites that succeed.

Headquartered in Montreal, Canada, SiteSell Inc. has been profitable since its inception in 1997. Ranked in's top 250 sites, SiteSell Inc. has over 100,000 customers and is growing rapidly, all through positive word-of-mouth promotion by its customers and its affiliate force.

"We do it the old fashioned way," says Dr. Evoy. "We OVERdeliver on customer expectations, and truly empower our customers to do business successfully, while leaving the technology and complexity to us to handle in the background, where it should be."

SiteSell employs 45 people in the United-States, Canada, Australia and Europe.