FOR IMMEDIATE RELEASE
May 06, 2005
SiteSell Launches Feed It!, An Affiliate Marketing Tool
SiteSell Announces the Launch of Feed It!
Montreal, Quebec, Canada
SiteSell.com today announced the launch of its latest Affiliate Marketing tool, Feed It!.
SiteSell.com, which ranks in the Top 250 sites at Alexa.com, distributes content through five RSS (Real Simple Syndication) feeds. The most popular one, contends Ken Evoy, President of SiteSell, is titled "SiteSell Sites." This feed informs the reader about site additions, deletions or modifications, and also the rationale behind any of the changes.
The popularity of the "SiteSell Sites" RSS feed spawned the development of Feed It!, a tool specifically designed to leverage the marketing efforts of SiteSell's affiliate force. "SiteSell has a big footprint in the Internet marketing world," explains Evoy. "Folks watch us, track us, gossip about what we are doing, and why. Feed It! gives our 5 Pillar Affiliates a fast and convenient way to update themselves and their target audience about our progress."
The implementation of the RSS feed is not very technical. Setting up simply requires affiliates to create a few settings and then copy and paste a small amount of code on their Web sites. The feed then automatically self-updates on their sites.
According to Evoy, Feed It! both leverages and enhances the marketing efforts of 5 Pillar Affiliates. He outlines his reasoning this way. "Regular SiteSell news feeds offer people an inside view of our company and our products, especially Site Build It!. This perspective helps to build the trust and credibility needed for a sale. As well, the feed's frequently changing content encourages return visits, giving affiliates more opportunities to presell the quality and value of SiteSell products."
SiteSell offers extensive information about RSS and its marketing potential at http://rss.sitesell.com/.
Details about SiteSell, the 5 Pillar Affiliate Program, and Site Build It! are available at the corporate site, http://www.sitesell.com/.
Founded in 1997 by Dr. Ken Evoy, SiteSell.com has been profitable since its inception. "We do it the old fashioned way," says Dr. Evoy. "We OVERdeliver on customer expectations, and truly empower our customers to do business successfully, while leaving the technology and complexity to us to handle in the background, where it should be."
SiteSell employs 35 people in the United-States, Canada, Australia and Europe.